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Why Story Works
  • Home
  • Services
    • What We Offer
    • Resource Videos
    • Resources
  • Our Stories
    • Blog
    • Gallery
    • Publications
  • About
    • Our Team
    • Upcoming Events
    • Testimonials

Welcome

There's much to see here. So, take your time, look around. The photos below and the links here  are from past events we hosted. To host your own Imaginarium, connect with our Chief Storyteller, Theresa, on LinkedIn. 

Photo Gallery

Speaking at Learnapalooza 7 in Bellevue, WA.

    Instagram

    IDOL Courses with Dr Robin Sargent

    Why Story Works on Idol Podcast

    I had the pleasure of being interviewed by Dr Robin Sargent, Ph.D. Instructional Designer Online learning of IDOL courses. This podcast was on the integration of storytelling for instructional design and delivery!

    Click below to hear the whole episode!

    IDOL Podcast with Why Story Works

    The Learning and Development Community

    TLDC ( The Learning and Development Community) invited Theresa Francomacaro to be part of their community day in April 2021 on Storytelling for Instructional Design, Learning & Development. 

    Theresa answered lots of questions including how she helps people with Story  by activating the five neurological responses inherent in any good story;  and , more specifically why stories are good for Training.

    As you can imagine, the conversation was engaging and fun --- probably because Stories were the subject --- and Theresa and Luis shared a few.


    The Learning and Development Community Member Showcase

    Do you think story is important? Definitely.

    Is it important specifically to your learning and development career? Most definitely.


    Check out this thought provoking member spotlight interview through TLDC with Luis Malbas.


    Theresa can help you refine your story as it pertains to your learners, SMEs, and your stakeholders.

    Want to Up Your Marketing Storytelling Game?

    In this episode of Vicki O'Neill's podcast, Connect the Dots, CEO of KenKay Marketing, Vicki O'Neill  and Chief Storyteller of Why Story Works, Theresa Francomcaro, discuss how you can get your customers to know, like, turst, and buy via compelling stories. 

    Ever Feel Like Your Story Needs a Reboot?

    Check out this episode of the #ifyouaskbetty podcast where Chief Storyteller of Why Story Works, Theresa Francomacaro, speaks about Imposter Syndrome and gives hope to cope. 

    Rapport Opens the Door

    Theresa Francomacaro, Chief Storyteller, and Vicki O'Neill, Chief Video Marketer, collaborate on a video podcast series after meeting over 2 years ago. This series is telling a story through our relationship which occurred over time in building trust. Start here with Part 1 in the Connect the Dots Video Podcast Series. (Click HERE for the full playlist)

    Videos

    HOW TO PITCH AN IDEA IN 1 MINUTE

    Do you need to deliver a 1 Minute Investor Pitch? Are you curious why some pitches work while others fall flat? Are you struggling to capture your unique value & deliver a clear Call to Action?  If you answered "yes" to any of these questions, then check out the video below.  

    Contact Us

    Connect With Theresa

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    Why Story Works

    Shoreline, Washington, United States

    Copyright © 2023 Why Story Works - All Rights Reserved.

    Upcoming Events

    "Why Story Works Virtual

    Story Power Hour"


    Monthly workshops to strengthen

    your storytelling skills


    Wednesday, December 6th, 2023

    Learn More

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