OUR STORIES
HOW TO ACTIVATE THE FIVE NEUROLOGICAL RESPONSES INHERENT IN ANY GOOD STORY
When we wrap our message in a story with visuals and even video, studies show that it is 22x's more likely to be remembered than facts or data alone. We need our stories now more than ever. That's Why Story Works.
FEAR
Not sure how to move through Fear as a manager or presenter? Share a real, relevant story to tackle Fear head-on. Check out this week's Why Story Works episode of "So What's Your Story" where we show you how to harness cortisol and the Fear response through #storytelling. So, what's your story? Got a tip on how you navigate through Fear? Feel free to share. We need our stories now more than ever. That's Why Story Works.
LOVE
Looking for ways to inspire your audience, your customer, your clients to fall in Love with you, your products, your brand? Tell stories that release Dopamine. Check out Why Story Works "So, What's Your Story?" episode where you'll discover ways to tell a story that will keep them coming back for more. For more on how to tell the Right Story, at the Right Time, to the Right Audience, to get the Right Results, be sure and subscribe to this channel.
LONGING
Serotonin is that neurochemical in the brain that gets released when we feel calm. For ways to instill calm in your audience, check out this week's Why Story Works "So, What's Your Story?" episode. Got a tip for how to calm your audience? Feel free to share. We need our stories now more than ever. That's Why Story Works.
EMPATHY
It's all about Empahthy or the release of Oxytocin. This "So, What's Your Story?" episode, lets you all in to see behind the curtain.No Mask. No Filter. No Hero Winning the Day. Just a simple story about simply feeling like crap.Got a story about a time when you failed? Take a risk. Share it. What's the worst that can happen? The story's already happened to you. Why not share it so that it doesn't have to happen to somebody else? We need our stories now more than ever. That's Why Story Works.
HOW TO TELL A STORY IN 2- MINUTES
Ever struggle to tell a clear, compelling story in 2 minutes or less? Watch this week's Why Story Works episode of "So, what's your story?" for tips on how to tell a compelling story in under 2 minutes.
HOW TO AVOIDE DEATH BY STORY: BE REAL. BE RELEVANT. BE BRIEF.
"To make a long story short..." is not compelling. Do you want to be a compelling communicator? Theresa shares 3 ways why it's important to be a compelling storyteller.
Avoid Death By Story: Be Real. Be Relevant. Be Brief.
That's Why Story Works.
HOW TO GET UNSTUCK: GET MOVING
Struggling with productivity? Get moving. Our brains evolved thousands of years ago by walking up to 12 miles a day. Get some oxygen - it will improve productivity.
HOW TO CREATE CREATE KINDNESS
Feeling isolated, misunderstood or burnt out? Speak your story. Our stories highlight who we are and what we value. You don't know what others are going through and sharing your stories might be exactly what they need.
That's Why Story Works.
HOW TO GAIN INSIGHT
Want a deeper dive on why stories matter and how to craft a clear, compelling story? Check out this webinar recording, "Covid-19 and Other Horror Stories: How Storytelling Can Help Flip the Script," delivered in partnership with Learnapalooza, June 2020.
HOW TO GET GROUNDED
Struggling to make sense of this new normal? Get grounded. Being rooted in story enables you to stand and deliver a clear, compelling P.O.V. that is remembered. Embrace change - it's how we grow.
That's Why Story Works.
Grab interest
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Videos
HOW TO PITCH AN IDEA IN 1 MINUTE
Do you need to deliver a 1 Minute Investor Pitch? Are you curious why some pitches work while others fall flat? Are you struggling to capture your unique value & deliver a clear Call to Action? If you answered "yes" to any of these questions, then check out the video below.
HOW TO CRAFT YOUR STORY? CHUNK OUTLINE GUIDE
