”I love stories! They highlight who we are.”
Methodology: After spending years in the non-profits arts community and then over a dozen years in the corporate sector training & leading teams, I took the leap and founded Why Story Works, a consulting firm helping people put their best stories to work-for them and their business.
Expertise: I hold a master’s degree in Performance Studies from New York University; a certification as a Training Specialist from the University of Washington, and I am a certified Dale Carnegie Instructor & leadership coach.
Fun Facts: As a published/produced playwright, actress, and writer, I’ve written numerous short stories, produced and performed 3 one woman show’s, and my first ensemble play, “Family Masks,” ran for 5 successful seasons and was produced in NYC.
When I am not leading 1:1 executive coaching sessions or facilitating workshops, in person or virtually, I have been spied telling real life stories in Seattle at The Moth’s monthly StorySlam(s), Bad Date Storytelling at Rebar, and The Loud Mouth Lit Reading Series. I have been a featured author/presenter/panelist at Learnapalooza 2018- 2020, It's About Time Reading Series for Writers, NAWMBA’s- National Association of Women MBA’s, The Freelancers Union, Lean Start Up, The Seattle Angel Conference, and the Seattle Fringe Theatre Festival.
"From the boardroom, to the design room, to the production room, I help people create global marketing strategies."
Methodology: A skilled communicator with multicultural expertise, I speak 5 languages, hold a Master’s in International Business & Marketing from the University of Iceland and a Graphic Design Degree from the University of Ljubljana
Expertise: I have an eye for video production and content creation.
Other specialties include: Brand Awareness & Development; Strategic Storytelling; Global Marketing; Creative Content Design; Project, Event, and Change Management; Social Media Marketing; and Executive Communication. I also have a passion for Social Responsibility, and am proficient in the Microsoft Office Suites, Google Docs, etc.
Fun Facts: When I am not busy collaborating and creating content, marketing assets, and videos for companies such as Why Story Works, Google, and College H.U.N.K.S. Hauling Junk and Moving, I have been known to frequent the Icelandic Club of Greater Seattle. In February 2020, I led the team to plan, promote, and produce the Icelandic Club’s Midwinter Feast known as Þorrablót, (pronounced Thor-O-blut.) Thanks in part to my efforts, we boosted engagement and revenues by over 50% from previous years making Þorrablót 2020 the most successful event in club history.
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